Questions? We’ve got answers.

GENERATOR BENEFITS

Who can benefit from Generator Athlete Lab?
We believe that everybody can benefit from Generator Athlete Lab! We welcome all to our facility and want to make you the best version of yourself, whether that’s through our personal training, recovery protocol, or recovery treatments.

PROTOCOL

What is a good recovery protocol for me?
We tailor the best protocol for your specific needs and goals, but as a general rule, we suggest a 20-30 minute infrared sauna session, followed by a 15-minute alternation between a 3-minute hot and cold plunge. We then recommend using the Normatec compression garments for 15-30 minutes, followed by vibration plate treatment.

What is contrast hydrotherapy?
We offer both cold and hot tub therapy pools. They are the only custom and permit-fit commercial tubs in the City of Austin. Our cold tub ranges from 48-52 degrees and our hot tub ranges from 103-108 degrees. Book your recovery session here.

What are the benefits of contrast hydrotherapy?
Cold exposure results in a prolonged release of dopamine, which elevates mood and enhances focus, attention and goal-directed behavior. Even short instances of cold exposure can result in a lasting increase in dopamine and a maintained increase in mood, energy and focus.

Deliberate cold exposure causes a significant release of epinephrine (aka adrenaline) and norepinephrine (aka noradrenaline) in the brain and body. These neurochemicals make us feel alert, and the cold causes their levels to stay elevated for some time. Their ongoing effect after the exposure is to increase your level of energy and focus, which can be applied to other mental and/or physical activities.

What are the benefits of Infrared Sauna?
We have three full-spectrum infrared saunas with chromotherapy, (red light, orange light, etc). The benefits of getting in a sauna are vast, but regular use of a sauna can decrease cortisol and stress levels, improve immunity, and enhance longevity pathways.

Infrared sauna has also been shown to dramatically boost the amount of growth hormone released (up to sixteenfold!). Growth hormone plays a key role in stimulating muscle growth, strengthening bones, repairing tissue and increasing metabolism.

What comes after the Sauna and Contrast Hydrotherapy?
We offer Normatec compression garments for a lymphatic massage, when your legs are fatigued, or you’ve had a heavy training day to decrease the recovery time in between workouts. We also offer a vibration plate for you to use before or after workouts to increase muscle contraction. Read more about our whole body vibration plate here.

PERSONAL TRAINING

What is Personal Training?
Our personal training is designed to offer 360-degree athlete and functional mobility. Generator’s personal training programs are affordable, customized programs designed to fit your fitness needs and goals, with training sessions conducted in a semi-private setting (up to five people in a room per session). All workouts are unique to each person. Session lengths will vary between 45-55 minutes.

What can I expect from Personal Training?
During a session, participants can expect a warm-up, followed by either higher-volume, lighter weight training; lower-volume, heavier weight training; or circuit training, depending on the day of the week. Each session will also close with a cooldown to better prepare participants for their next session.

In every session, expect to move your body into all planes of motion. Sagittal plane of motion is the motion we know best, (walking, running, squatting, deadlift, bench press, etc.), and the one we move into a lot! It is important to also move into the frontal plane of motion, (side lunges, lateral hops, side-lying leg raises, etc.), and into the transverse plane of motion, (lunge with rotation, woodchopper, rotation with use of band, etc.), in order stay balanced and strong throughout our entire bodies. 

How do I get started with Personal Training?
Clients will begin with a FREE 60-minute consultation, functional movement assessment, and InBody scan to evaluate current fitness levels and discuss goals. From there, our expert trainers will design a customized fitness plan that's tailored to you — your body, your needs, and your goals — and work with you through each session. Click here to get started.

MASSAGE THERAPY

What kind of massage therapies do you offer?
Our massage therapies were designed to create pliability in your tissues, increase blood flow and lymphatic flow, flush toxins and realign collagen. Whether it’s a light touch ‘flush out’ massage after a long training day, or a deep tissue scar tissue breaking session, do yourself a favor and book a massage at least once a month. Learn more and book here.

What is Gua Sha?
Gua sha is a traditional Chinese healing method in which a smooth-edged tool is stroked on your skin, which will raise small, red, rash-like dots that show under your skin called petechiae. Gua sha is used to chronic pain all over the body and can be used alongside complementary treatments like massage and heat therapy.

What is Sports Massage?
Sports Massage is a targeted and focused active massage delivered by our master bodyworkers so come dressed to move in athletic wear! Our sessions combine fast-twitch stretching, myofascial release, deep tissue techniques, and instrument-assisted massage.

What is Cupping?
Cupping is an ancient form of alternative medicine in which a therapist puts special cups on your skin for a few minutes to create suction. This will help with pain, inflammation, blood flow, relaxation and well-being and can serve as a type of deep-tissue massage.

RED LIGHT THERAPY

What is red light therapy?
Red light therapy is a non-invasive and safe treatment option for everyone that uses near and red light to heal injuries, reduce pain, decrease inflammation, improve skin health, and enhance overall well-being. Learn more and book here.

Who should use red light therapy?
Red light therapy is great for everyone, as it offers so many varied, powerful benefits.

When should I do red light therapy?
A perfect complement before or after any of our services, it offers therapeutic benefits in just 10 minutes!

How often should I do red light therapy?
Red light therapy is safe and beneficial to incorporate into your wellness routine as little as once a week or as much as daily!

MEMBERSHIP

Do I have to be a member in order to access your facility?
Nope! You can purchase a day pass or also schedule a treatment. Check out our “New Client Specials” page!

What are the perks of being a member?
Monthly auto-pay memberships allow you to enjoy all that Generator has to offers at the best rates.

We offer a variety of membership packages, including only recovery, Personal Training, or both.

Members also receive exclusive discounts on services, treatments, and more.

GETTING HERE + LOGISTICS

Where are you located?
We're located inside the old Seaholm Power Plant at the Southwest corner of Walter Seaholm Drive and Cesar Chavez. Our address is 800 W. Cesar Chavez St. PP 120. 

Our doors are located on the west side of the Power Plant building, facing the railroad tracks, on the upper level, just below the iconic “City of Austin Power Plant” sign.

Where do I park and how much is it?
We recommend metered street parking, which is usually readily available along Walter Seaholm Drive, Electric Dr., Power Plant Dr. and W. 3rd Street. There is also a parking garage below Trader Joe’s. Your first hour of validated parking is free and then the rate increases to $3 for every 20 minutes thereafter. The average stay at Generator is 1-2 hours.

What should I wear?
We suggest you wear running shorts and a sports bra (avoid cotton or non-colorfast materials as they may fade), or bathing suits. Be sure to bring a dry set of clothes with you.

Pregnant?
Your doctor knows best. We highly recommend you speak with your physician before getting into any of our services at Generator. We do offer pre-natal massage treatments which requires doctor approval as well.

POLICIES

What is your cancellation policy for memberships?
We have a 30-day cancellation policy, so let us know via email to info@generatorathletelab.com or stop by and fill out the cancellation request form. We do require cancellation requests to be in writing. To cancel a membership, be sure to submit your request at least 30 days prior to your next autopay date.

What is your late & no-show policy?

MASSAGE
There is no charge outside of 24 hours. If you have booked without a massage membership and cancel within 24 hours of your treatment, you will be charged 50% of the price of the service. If you have a membership that includes a massage, you will lose the prepaid massage.

PERSONAL TRAINING
Cancellation within 4 hours of your session will result in a lost session. This applies to both members and non-members.

RECOVERY
Cancellation within 4 hours of your session will result in a lost session for non-members and members. Cancellation for unlimited members will result in a $20 fee.

Waiver
Everyone is required to sign a waiver releasing all liability prior to partaking in any of our offerings. See here for our privacy policy and terms and conditions.