Generator Athlete Lab FAQ

Where are you located?
We're located at the Seaholm district and actually inside the old Seaholm Power Plant at the Southwest corner of Walter Seaholm Drive and Cesar Chavez. 800 W. Cesar Chavez St. PP 120.  Our doors are located on the west side of the Power Plant building that faces the railroad tracks, on the upper level, just below the iconic “City of Austin Power Plant” sign. If you enter the astro turf courtyard near Trader Joe’s and Merrit Coffee, walk towards the smokestacks at the center of the courtyard. You’ll see True Food Kitchen on the left, and Tooth Bar on the right. Go to the right toward Tooth Bar and hang a left around the last smokestack (and what used to be the patio for Boiler 9). Stay along the upper level and you’ll walk straight to our doors before you get to the end of the building. You’ll see our doggy treats & water station out front! If you park on Electric Drive or Walter Seaholm, take either set of stairs up from street level and look for the doggy treats & water station next to our doors, smack in the middle of of the double set of stairs.

Where do I park and how much is it?
The average stay at Generator is 1-2 hours. Expect to pay around $6 for every hour after your first hour of validated parking; and pro tip- skip the first parking level to avoid the Trader Joe’s traffic and head to levels 2 & 3. We're downtown & near the trail, so there is some metered street parking but it does get filled quickly.  If you find street parking, lucky you! Please allow plenty of time to find the perfect parking spot.  Have Uber or Lyft drop you off on Walter Seaholm Dr and take the stairs up towards the "City of Austin Power Plant" sign. 

Is this facility only for professional athletes?
No way! We believe, at Generator Athlete Lab, that any body can be an athlete. We welcome all to our facility and want to make you the best version of you!

Do I have to be a member in order to access your facility?
Nope! You may purchase a day pass to one of our group classes or to our recovery lounge. You may schedule a treatment without being a member.

What are the perks of being a member?
Monthly auto pay memberships allow our folks to enjoy the benefits of wellness & fitness that Generator offers at the best rates. Unlimited access to our recovery tools, (if you are a recovery lab member), or unlimited access to our group classes, (if you are a performance lab member), or unlimited access to both, (if you have a membership to both). Members receive discounts on treatments and services. Members will also have access to lockers, towel service, free coffee, invitations to private events and functions, and much more!

Wait a minute. Did you say towel service?
Yes, I did! As a courtesy, members will have access to sweat towels for the performance lab and bath towels for the wellness lab.

Tell me more about the tubs, please!
Our cold/hot plunge pools are the only custom and permit fit commercial tubs in the City of Austin. They have passed health inspection with the best sanitation and filtration systems. They can both chill to 40 degrees and one can go as high as 105 degrees. You may get into the tubs with friends; in fact, we encourage it! We recommend getting in with a bathing suit or run shorts/sports bra (avoid cotton or non-colorfast materials as they may fade), but be sure to bring a dry set of clothes with you.

I keep hearing about your Infrared Sauna and I am so curious!
We have a full spectrum infrared sauna with chromotherapy, (red light, orange light, etc). The benefits of getting in a sauna are vast, but our favorite research is from Dr. Rhonda Patrick. She had runners get into the Infrared Sauna 2x/wk for 30 min sessions for 3 weeks and the runners were able to run 32% longer until exhaustion. Amazing! This is a group sauna. We encourage you to get in with friends! That said, clothing is mandatory. We suggest you wear running shorts and a sports bra (for the ladies), or bathing suits.

Do you have a shower?
Yes! We have a large private shower room stocked with towels, shampoo, & body wash.

What is a good recovery protocol for me?
We can definitely tailor your own protocol for you. A lot of it depends on what your objective is, but as a general rule we suggest a 20-40 minute infrared sauna session, followed by a 1-3 minute cold plunge (but could be as long as 10 minutes). Use Normatec compression garments when your legs are fatigued or have had a heavy training day to decrease the recovery time in between workouts.

You speak of the 360 degree athlete and functional mobility. What do you mean?
Our performance classes are designed to target often missed muscles that are important to improve athletic performance by increasing power, stability, mobility, endurance, etc. They are also designed to reduce the chance of injury, improve range of motion, and ability to perform life activities. How we will do that is we will move your body, in each and every class, into all planes of motion. Sagittal plane of motion is the motion we know best, (walking, running, squatting, deadlift, bench press, etc), and the one we move into a lot! It is important to also move into the frontal plane of motion, (side lunges, lateral hops, sidelying leg raises, etc), and into the transverse plane of motion, (lunge with rotation, woodchopper, rotation with use of band, etc.), in order stay balanced and strong throughout our entire bodies. 

What happens if it is raining during one of the outdoor classes?
Great question! We will hold the class inside in our community space if it is raining outside.

When should I arrive for my first class?
Please arrive 20 minutes before your first class or personal training session to allow for client intake and to meet with your coach.

What is your cancellation policy for memberships?

We have a 14 day cancellation policy, so let us know in email to or stop by and fill out the cancellation request form. We do require cancellation requests to be in writing. To cancel a membership before your next autopay is drafted, be sure to submit your request at least 14 days prior to your next autopay date.

 What is your late & no show policy?

Life happens, we get it. But to make sure our treatment therapists and personal instructors know we have their backs, we have a 12 -hour cancellation policy.  No shows and late cancels for all treatments & personal training will be charged the full price of the service. This applies to both members and non-members. Cancellations and changes prior to the 12 hour term do not incur a fee.

What to Wear

For the fitness classes wear workout clothes and athletic shoes to make your workouts comfortable and safe.  For the wellness lab, bathing suits or athletic attire (shorts, sports bra, etc) are required for the tubs and sauna.

Should I Tip?

The short story: yes. Our therapist team works super hard to make sure your visit is great. So whatever you generously choose to tip is given to your therapist. Thank you for showing our amazing Generator Team some love!


Your doctor knows best. We highly recommend that you speak with her before getting into any of our services at Generator. We do offer pre-natal massage treatments—that requires doctor approval as well.